MEDIA

Bringing perspective to what’s next.

I speak and write about what data, emerging behaviors, and technology tell us about where markets are headed, and how companies should respond.

My perspectives have appeared across leading business and trade media, podcasts, and global industry events.

Featured Appearances

MAY 2026 • EVENT

The Trade Desk • Open Forum

A conversation with McDonald’s Canada and OMD on how omnichannel advertising drives restaurant visits and how unified measurement informs smarter media planning and buying.

JAN 2025 • EVENT

Future of TV Ads Global

Research on how viewer mindset affects advertising performance and how streaming, commerce, and new ad experiences can create stronger attention and engagement.

NOV 2024 • EVENT

Brand Innovators

How Roku uses live experiences to connect strategy, culture, commerce, partners, and storytelling, turning major moments into tangible expressions of the brand.

APR 2022 • PODCAST

Marketing Today

The convergence of brand and performance marketing, the growth of streaming, and the role of curiosity and data-driven storytelling in building a marketing career.

Additional Appearances

  • CPG Guys | Sep 2025 | Podcast | Roku x Amazon partnership, personalization, and measurement make CTV actionable and accountable for CPG advertisers.

  • The Drum @ Cannes Lions | Jun 2025 | Event | How measurement, AI, and faster optimization turn campaign performance into a competitive advantage.

  • Televisionation: Curren¢y | Apr 2023 | Podcast | Shoppable ads, data, and user experience reshape Roku’s approach to measurable, performance-driven TV.

  • Trade Marketing Summit | Sep 2022 | Event | How experiential marketing connects brand strategy, community, commerce, and engagement.

  • Marketing Trends | Apr 2022 | Podcast | Streaming, commerce, and tech converge to make TV a more measurable, performance-driven advertising channel.

  • Screen Wars | Nov 2020 | Podcast | The accelerating shift to streaming, the evolution of television advertising, and the growing role of data in media strategy.

  • The Database | Aug 2020 | Podcast | Consumer behavior, commerce, and the use of data and insights to understand changing market demand.

  • Ad Age: The Trade Desk launches its first AI agents with Stagwell.

  • Adweek: How Roku expanded its advertising leadership in CTV.

  • Bloomberg: How changing tastes revived demand for frozen food.

  • Business Insider: Why families with teenagers are valuable to brands.

  • Campaign: The trends shaping the future of television streaming.

  • CNBC: How shifting demand challenged California’s tomato industry.

  • CNN Money: How digital competition pressured major household brands.

Select citations

  • Digiday: AI agents democratize access to programmatic advertising.

  • Morning Brew: The emerging trends shaping the advertising industry.

  • NY Times: What supermarkets reveal about consumer choice.

  • USA Today: How Kellogg’s turned cereal into an experience.

  • The Verge: How Roku balances advertising with viewer experience.

  • WSJ: How changing shoppers challenged major grocery brands.

  • WWD: How e-commerce revived mass-market beauty.